KURZ Typofol Churn Prevention

KURZ Typofol is a hidden champion specializing in the manufacture and distribution of specialized thermal transfer films for industrial and commercial applications. The company operates in a B2B2B market and works closely with intermediaries to deliver their products to end users. In order to ensure an even more precise overview of all activities for both its direct customers and end customers, KURZ Typofol is aiming to implement advanced software solutions. This technological upgrade should increase the efficiency of processes at both KURZ Typofol and its partners and enable seamless communication across the entire distribution chain.

Individual solution

To maintain the best possible overview in the complex B2B market, we partnered with KURZ Typofol to implement a customized software solution. This system analyzes all sales data and provides daily statistical reports, as well as trend analyses and sales forecasts generated using machine learning.
A standout feature is the prediction of customer churn based on historical data and pattern recognition, which enables proactive customer retention measures.
The project not only improves internal processes but also serves as a unique selling point (USP), offering significant advantages for both intermediaries and end customers by ensuring that everyone along the supply chain stays well-informed.
Improved preparation and distribution of information is especially important for the KURZ Typofol product range, as its commodity nature means it isn’t always top-of-mind for partners—yet it remains essential for a smooth production process.